Banking-as-a-Service (BaaS) has been the subject of much excitement in fintech over the past few years, together with the related but more general concept of embedded finance.
It powers companies like Chime, Robinhood and Coinbase and can include products like checking, savings, debit cards, credit cards, lending and more.
In this episode, we read an essay analyzing the BaaS value chain, which we argue is not currently in equilibrium and predict will evolve.
Read the article here: https://rebank.cc/the-baas-value-chain-is-broken/